What is WhatsApp Business?
WhatsApp Business, the application is designed for small and medium people. This application is free and can be downloaded on both Android and iOS. Through this, you can contact your customers in a professional manner, give information about products and services.
How to bring your business online with WhatsApp Business?
1 Install and setup WhatsApp Business App
First of all, download the “WhatsApp Business” application from Google Play Store or Apple App Store.
– Link your mobile number to your business account
– Provide your business name, logo, website, etc. profile information
This assures the customer that he is contacting a real business.
2. Benefits of (Auto Replies)
In WhatsApp Business, you can auto setup (Welcome Message), Quick Replies.
– This ensures that the customer gets an immediate response, even if we are offline.
3. Creating a product catalog
A useful feature in WhatsApp Business is “Product Catalog”, through which you can provide information about your products or services.
– You can connect customers to your business by providing images, videos, prices, website links of each product
4. Direct communication with customers
With WhatsApp Business, we can communicate with customers directly, personally and in real-time. – You can take feedback from customers, solve their problems and keep updating them about new offers.
5. Organize customers with labeling system
In WhatsApp Business, you can classify customers under different labels such as “new customer”, “order completed”, etc.
– You can also easily track the status of each customer.
6. Group broadcast and advertising
– If you have a list of customers, you can send messages to millions of people at once through broadcast
– For example: information about new product
– 10% discount or offers on product
Keep in mind: send messages only to those customers who seem interested in your service.
7. Payment and delivery coordination
In WhatsApp chat: Payment can be done using UPI
– QR code can also be shared
– Customer should also be given order status and delivery updates
8. Using business growth analytics
Which messages were sent from WhatsApp Business, how many people have read the message
With these data, you can make your strategy and improve marketing.
