In this article, we will learn how you can increase daily engagement and sales on your WhatsApp.
1. Use WhatsApp Business
WhatsApp Business is a little different. It is designed just for merchants, with some special features, such as,
– Creating a business profile
– Automatic messaging
– Quick replies
– Product catalog
– Customer tags
2. Update customers regularly and on time
You should keep those people updated daily. Who are interested in your products.
– Saving your customer count.
– Marketing through website, social media or offline mediums
* Keep in mind *, sending messages to anyone without permission can be considered nothing less than spam.
3. Use broadcast lists and groups at the right time
You can send your message to multiple people at once on WhatsApp in two ways:
– Broadcast list: In this, you can send a message simultaneously to the people who have saved your number.
– Group: In this, all the members can see each other’s messages and also talk at the same time.
4. Send value-giving content regularly
Customers don’t want to see just promotions, they also want some useful information. For example,
– Product updates
– Limited time offers
– Tips and tricks
– Testimonials
– Feedback
5. Use engaging media
Whenever you send a message, don’t just send text. Also send images, videos, PDFs.
The photo of your product should be of good quality and should also contain information about the product.
– The video should be short so that people can watch it properly.
6. Set up automated messaging
Set up auto-replies like,
– Welcome message: Whenever a new customer messages, he/she gets a welcome message.
– Quick replies: Give shortcut answers to frequently asked questions.
7. Limited time offers
Customers are quickly attracted by giving great offers, like,
– Up to 10% off on today’s product
“Offer for WhatsApp customers only!”
8. Take feedback
We should not only talk to customers but also take their feedback so that we get the right information about the product.
-“How do you like our product?”
-“Would you like to buy again?”
9. Use statuses in the right way
WhatsApp status is also a great tool. In this you can:
-Update offers daily
-Share customer reviews
10. Keep track of timing and frequency
Messages should not be sent more than 1 or 2 times a day.